We all love fancy tools, right?

There are so many tools out there to help us be productive, manage our time efficiently and automate our business wherever possible. And these tools are great and really help us get things done. But often they’re not the best to help us stay focused.

Imagine the following:

While you’re working on something (e.g., writing a sales page) an idea or to-do pops up (e.g., make an appointment with my accountant yell). You either call your accountant immediately or you open your to-do list tool and put it in there.

Both actions get you out of the flow of writing your sales page. When you’re back at it a few minutes later, your brain needs some time to get back into the groove.

That’s were my favorite tool comes in:

A simple paper notepad

Yes – you heard me right. Petra – lover of all things digital – loves using a paper notepad.

(BTW: I also prefer actual books over audiobooks.)

And that’s why:

I have my notepad right next to my computer on my desk. Whenever something pops up in my head, I jot it down and don’t think about it anymore. When I’m done with whatever I’m doing or during my Shutdown Ritual I grab my notepad, look at the notes I made and put them wherever they belong.

So I can stay focused on what I do and don’t miss out on an idea or to-do! WinWin

Give it a try!



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